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Shell future-proofing South African agriculture: Farming for 2050 and beyond
The African agricultural sector stands at a pivotal crossroads as is in an era defined by climate uncertainty, rapid technological change, and demographic transformation. The International Monetary Fund (IMF) projects that by 2050, the global population will reach 9.7 billion. Africa alone is expected to account for over 25%[...]
Farms under pressure: how can fuel protect profits, come rain or shine?
Around the world, farmers are talking about how rising equipment costs are adding to the pressure they’re already feeling, working in an industry so transformed by globalisation. In Germany, a farmer will tell you how two harvesters now cost what five did, back in the 90s. In America, another[...]
Shell | Farming for the future
Shell believes that agriculture is life, and they are committed to supporting farmers on their agricultural journey. They recently had a table discussion at the latest NAMPO Harvest Day 2024, where they spoke about the Farm of the future and the role Shell plays. By investing in the latest[...]
Shell says farming for the future is more than just AI
Shell believes that agriculture is life, and they are committed to supporting farmers on their agricultural journey. Specifically, when it comes to the ‘Farm of the future’. They recently had a table discussion at the latest NAMPO Harvest Day 2024, where they spoke about the Farm of the future[...]
Shell reinforces commitment to sustainable agriculture at NAMPO 2024
Farm of the future “From a fuel perspective, we launched a product called Shell fuel safe diesel. This is a diesel product for the future. With it you can save about 3,75% of fuel compared to a normal diesel.” This is the claim of Francois Oelofsen, Key Accounts Manager[...]