Foton experiences significant growth in SA’s new-vehicle market

Foton G7 Double Cab – Reduced Size
If you need a reliable, quality vehicle that is also pleasing to the eye, you need a Foton. The company has a wide range of vehicles, which ranges from pickup bakkies for farms to affordable trucks.
South Africa’s new-vehicle market has continued to grow in 2026. Against this backdrop, Foton recorded 3 226 vehicle sales during the first seven months of 2026, compared with 1 668 units during the same period in 2025. This represents year-on-year growth of 93,4%.
According to Gregory Snodgrass, National Sales Manager at Foton South Africa, this represents an important shift in how South Africans evaluate vehicles: “The South African customer has always been discerning, but we’re seeing buyers become increasingly informed and deliberate about where they spend their money.
“They’re comparing more than brands. They’re looking closely at what they receive for their investment, what a vehicle will cost to operate, whether there is proper after-sales support behind it and, particularly in the commercial market, whether that vehicle can genuinely contribute to the productivity of their business,” he says.
The growth in the market is supported by Foton South Africa’s national footprint of 65 dealerships. Foton’s parts division, after-sales infrastructure and investment in local assembly operations in Gqeberha are also expanding.

Meet the luxury Foton Tunland V7 Double Cab
Featuring aggressive styling, 48V mild-hybrid efficiency, a giant 14,6-inch touchscreen and heavy-duty capability, the Tunland V7 redefines luxury and performance in South Africa. Aggressive styling, premium interior tech and pure efficiency, all wrapped into one incredible, budget-defining deal!
The Foton Tunland V7 Double Cab blends bold executive luxury with rugged workhorse durability. Equipped with a 2.0L Turbo Diesel engine that is paired with 48V Mild-Hybrid technology and an 8-speed ZF automatic transmission, it delivers 120 kW and 450 Nm of torque while keeping fuel consumption low.
Whether navigating demanding farm tracks or hauling commercial loads, the Tunland V7 offers a 3 500 kg towing capacity, 240 mm ground clearance and an ultra-modern cabin packed with high-end tech.
Key highlights and features:
- Engine and power: 2.0L AUCAN turbo diesel + 48V mild-hybrid system (120 kW / 450 Nm).
- Transmission: Smooth 8-speed ZF automatic transmission.
- Capability: 3 500 kg braked towing capacity and 240 mm ground clearance.
- Next-generation cabin tech: Giant 14,6-inch touchscreen display with Apple CarPlay, wireless charging and digital instrumentation.
- Executive comfort: 10-way electric adjustable driver seat, dual-zone climate control, ambient lighting and high-level noise insulation.
- Advanced safety: 360° surround-view camera, blind spot monitoring, forward collision warning and electronic differential lock options.
Get behind the wheel of the all-new Foton Tunland V7 Double Cab and let Foton Finance assist you in driving your dream car at a low interest rate in economically trying times.
Foton enters the remainder of 2026 with strong momentum, and the objective now is to build on the company’s success.

Looking for your nearest Foton dealership? Go to the company’s website to find a dealer near you and arrange a test drive at a location that is convenient for you.